Re: How to reach college students about security?

[WALTER KERNER <walter_kerner () FITNYC EDU>]

Hi Eric. Unfortunately the timing is just a bit off. In the Fall semester
we will be engaging students in our advertising and marketing department to
develop a student-relevant Infosec awareness campaign, but I won't have
anything to share until mid-semester.

We did find little slide-covers for laptop cameras which can be school
branded for under a dollar each. They seem like a good giveaway for
students, especially if you plan to discuss cyber bullying. Let me know if
you want to chat further

Walter Kerner
Acting CISO
Fashion Institute of Technology.



On Fri, May 26, 2017 at 3:38 PM Smith, Eric <smithe28 () xavier edu> wrote:

> All,
>
>
>
> We are planning an IT hosted event for opening week of classes. Most of it
> is entertainment-based (flying drones, face painting, jugglers, zoo
> animals!) but there’s some carrot n stick elements.... eg,  giving them a
> food reward for downloading our college mobile app.
>
>
>
> I’ve been tasked with promoting IT security for this event. Sure, I can
> rattle off scary stats or news items, give practical advice which will be
> promptly forgotten, hand out various fliers that’ll get pitched… the same
> struggles everyone else probably has when dealing with employees in this
> realm. I’m having more difficulty than I expected in developing something
> that will especially grab a millennial audience.
>
>
>
> Something that is:
>
>
>
> -          Engaging/enticing. At their age, everyone’s living forever and
> bad things always happen to someone *else*. It’s a challenge to break
> through that.
>
> -          Brief and somewhat unstructured. The event will be a string of
> booths where people pass by. Things might move relatively fast, so this may
> boil down to a few sentences and pushing something relevant (hopefully not
> a slip of paper commandments) into their hands.
>
>
>
> Has anyone else tackled a quick, informative sell to students, preferably
> with some useful trinkets or materials? If so, what worked for you?
>
>
>
>
>
> *Eric Smith*
>
> Assistant Director, Technical Support
>
> Xavier University
>
> t: 513-745-3953
>
> [image: cid:image002.gif@01D1269B.DA29BD90]
> <http://twitter.com/XUTechHelp>
-- 
Walter Kerner
Acting AVP and CISO
Fashion Institute of Technology