Re: bulk email

[Kevin Loch <kloch () gurunet net>]

Lionel wrote:
> On Mon, 22 Apr 2002 11:53:58 +0100, James Cronin <james () unfortu net>
> wrote:
>
> [opt-in bulk email]
> > Has anyone ever actually come across such a contract in real life
> > or are they just urban myths?
>
> Urban myth.
> If you make damn sure that you clearly mark your bulk mail with the
> website/organisation at which your user subscibed, & you record the
> *way* they subscribed[0], you should be fine. It's also vitally
> important that you respond promptly to email that arrives at your
> domain's 'abuse@' address.
>
> [0] Eg: IP address & time stamp from when they hit the 'subscribe me'
> button on a web form, copy of the signed paper form they sent in, etc.

AND send a verification email with a clearly marked confirmation
url that they must hit to actually be subscribed.  Without successful
confirmation, no further email should be sent.

KL