Re: 2nd Life

["Scott Pinzon" <Scott.Pinzon () watchguard com>]

I don't know if there is any room left to question management's decision
to enter Second Life, but I found Wired's recent article eye-opening.
Coca-Cola spent a lot to build a sizable "Virtual Thirst Pavilion" in
Second Life.... and according to Wired, had 27 individual visitors in 3
months. For more in a similar vein, check out "How Madison Avenue is
Wasting MIllions on a Deserted Second Life."
http://www.wired.com/techbiz/media/magazine/15-08/ff_sheep?currentPage=a
ll
 
Apologies for not answering the technical question, but I'm with those
who are asking "Why does an insurance company need Second Life?" If it
can be used to cut travel costs by virtual conferencing, okay. But if
they think they're getting massive exposure to potential customers,
maybe the place should be called Second Thought.

D. Scott Pinzon, CISSP, NSA-IAM 
Editor-in-Chief, LiveSecurity Service 
WatchGuard Technologies, Inc. 

 


________________________________

        From: firewall-wizards-bounces () listserv icsalabs com
[mailto:firewall-wizards-bounces () listserv icsalabs com] On Behalf Of
Bonny_Allen () doh state fl us
        Sent: Friday, November 09, 2007 8:06 AM
        To: firewall-wizards () listserv cybertrust com
        Subject: Re: [fw-wiz] 2nd Life
        
        
        I second that Timothy. Its obvious the poster "knobody" is
unaware of the current trend, right or wrong, to perceive SL as a likely
business tool - IMHO a parallel to all the politicians using MySpace and
Facebook to attempt to reach voters. I am aware of industries that are
using it to recruit and businesses that use it to conduct job
interviews.
         
        It is always good to Google if one finds oneself lacking
knowledge about, say "possible business uses of Second Life" before
publicly making off the cuff negative (a kinda nasty to boot) remarks
about another person's place of business. Examples I found:
         
        
http://www.digitalfutureblog.org.nz/digital-strategy-v2/using-second-lif
e-as-a-business-tool/
         
        
http://blog.worldvillage.com/games/a_second_life_quick_start_powerful_bu
siness_tools_for_the_sl_newcomer.html
         
         
        Best, 
         
         - Bonny
         
         
         
         

________________________________

        From: firewall-wizards-bounces () listserv cybertrust com
[mailto:firewall-wizards-bounces () listserv cybertrust com] On Behalf Of
Timothy Shea
        Sent: Friday, November 09, 2007 9:44 AM
        To: Firewall Wizards Security Mailing List
        Subject: Re: [fw-wiz] 2nd Life
        
        
        Your comments are troubling.  What possible reason do you have
to put down another organization or a person based on something you
don't like?  The guy is trying to do a job and your comments are
helpful.

        I have worked for companies that have valid business reasons for
all sorts of stupid and lame things.  In the case of Second Life - one
of the organizations I helped out in the last year had a marketing
presence on Second Life.  I have helped out or worked for organizations
that an approved segment of the user base actively cruised porn sites.
Why?  Because they many of their best customers operated such sites
(always paid on time and usually in cash).

        So please spare us your moral outrage.

        t.s


        On Nov 8, 2007, at 9:47 AM, Brian Loe wrote:




                On Nov 6, 2007 3:49 PM, DRISCOLL, ROBERT
<ROBDRI () safeco com> wrote:
                

                        Hello, 

                        I wanted to get some feedback on a request to
allow Second Life through our network.  I was hoping that perhaps
someone has experience with this application and can let me know what
steps they took to mitigate the risks. 


                I'm sorry I can't offer any technical advice on this
subject but I am dying to know what the possible business purpose for
such access is?! If your posting e-mail address is an indication of the
company you're doing this for... well, I'll keep that in mind when it
comes to my next insurance purchase (I like the teensurance idea)! 
                
                I'd feel bad if you got in trouble using your company
e-mail address when posting here, and especially posting such comments.
However, if you do get in trouble I think you'll have grounds for a
lawsuit - after all, they would be recognizing the problem of you
letting it be known that they have games running on their network which
means they'd be recognizing how bad of an idea such access is. Unless,
of course, there's some very interesting business need for it. 
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