ams-ix - worth using?

[matthew zeier <mrz () velvet org>]

(I know little about AMS-IX and am still waiting for someone from there 
to get back to me...)

My NA bandwidth right now is ~200Mbps and about half of that appears to 
be EU destined.  I'm opening an EU POP soon and am trying to figure out 
what sort of value AMS-IX would give me.

Does it simply provide an easy way to privately connect to transit and 
peers?  Or can I also go crazy and peer with anyone who wants to peer 
(like in the olden day!) ?