Interesting People mailing list archives

Re Net neutrality is boring us to tears


From: "Dave Farber" <dave () farber net>
Date: Tue, 02 May 2017 20:48:14 +0000

---------- Forwarded message ---------
From: Evan Leibovitch <evan () telly org>
Date: Tue, May 2, 2017 at 4:42 PM
Subject: Re: [IP] Net neutrality is boring us to tears
To: Dave Farber <dave () farber net>


On 2 May 2017 at 15:11, Dave Farber <dave () farber net> wrote:

Yes yes yes


​Yes to what? Pandering to an ADD generation that won't pay attention to
any political issue that isn't glittered-up?

Are Canadians really that less-easily distracted
<https://arstechnica.com/tech-policy/2017/04/as-us-prepares-to-gut-net-neutrality-rules-canada-strengthens-them/>
?

Mind you, in Canada the ISPs-owning-the-content nightmare is already well
underway, with every major media source not called "CBC" or "Netflix" owned
by an ISP. They own TV networks, radio networks, major net-based delivery
systems, Canadian satellites of foreign sources (ie, HGTV Canada, BBC
Canada) and even some of the country's biggest sports teams.

OTOH, we have a local cultural industry forever paranoid of Hollywood-borne
oblivion that might have been a poster child for zero rating. (Indeed, the
ISPs trotted that argument out but the regulators refused to bite).

- Evan

---------- Forwarded message ---------
From: Dewayne Hendricks <dewayne () warpspeed com>
Date: Tue, May 2, 2017 at 2:20 PM
Subject: [Dewayne-Net] Net neutrality is boring us to tears
To: Multiple recipients of Dewayne-Net <dewayne-net () warpspeed com>


[Note:  This item comes from friend Robert Berger.  DLH]

Net neutrality is boring us to tears
If champions of an open internet want to win this battle, maybe they need
to rebrand.
By Andy Martino
May 2 2017
<
https://theoutline.com/post/1452/net-neutrality-is-boring-and-needs-rebranding


For years, whenever the words “net neutrality” came up on the news or in
conversation, my eyes glazed over and mind wandered in a desperate search
for any other topic. Even when the comedian John Oliver attempted to
enliven the issue in 2014 by imagining a startup website featuring crotch
injury videos and called “Nutflix,” I couldn’t bring myself to click on the
video of his bit. Net. Neutrality. No thanks. Zzzzzz…

It wasn’t that I was especially disengaged or abnormally incurious — it’s
just that the term is dull. Even though it’s about free and democratic use
of the internet, something most ordinary users would agree with, it fails
to inspire interest, let alone outrage. “‘Net neutrality’ feels like a can
of old gray paint,” Eli Altman, creative director of the Bay Area-based
naming and branding agency A Hundred Monkeystold The Outline. But last
week’s decision by FCC chair Ajit Pai to roll back net neutrality, followed
by Monday’s news that the issue could be heading to the Supreme Court,
created an urgent need to understand.

This is not a problem for those who long been engaged in the issue, like
open internet advocates, Reddit users, Silicon Valley workers, and tech
journalists. Those groups are knowledgeable and energized, and might roll
their eyes at my complaints about accessibility. But they also need to
recognize that people like me — not overly interested in tech but concerned
about social justice generally — are not being being reached. The prominent
Black Lives Matter activist Deray Mckesson made this pointover the weekend,
tweeting about the need to replace the phrase “net neutrality” with
“better/new descriptors.”

It turns out not to be a very dense or complex topic, once you force
yourself to read about it, as I finally did after Pai’s announcement. Net
neutrality is the principle that internet service providers (ISPs) like
Verizon, Comcast, and AT&T must give everyone equal access to everything on
the internet. That means that even if your ISP is owned by an
ultra-conservative Christian, it can’t decide to block porn — if it’s on
the internet, you have to have access to it. Your ISP also can’t prioritize
some stuff over others as a way to make extra money, or to boost its own
content over competitors. Imagine if Verizon made stories from Yahoo News,
for example, which it owns, load very fast, while slowing down stories from
competing outlets.

This has become more pressing as ISPs consolidate with content companies:
Comcast owns NBCUniversal, which owns a stake in BuzzFeed and Vox Media.
Even Google, which has positioned itself as a disruptive ISP by providing
some cities with high speed internet, has a conflict of interest because it
owns YouTube. In a world without net neutrality, it could be more expensive
to communicate original thoughts and feelings online as big companies would
always be able to pay more for exposure.

Upon understanding that, I saw it as a freedom of speech issue. I became
infuriated by the thought of my four-year-old son growing up in a world
where the internet was not fair or democratic, even as it was the dominant
place for discourse in the 21st century. Now we were in visceral territory
― but why had it taken so long to get there?

“Part of it is winning the battle of what picture pops into people’s heads
when they hear the phrase ‘net neutrality’ and right now, that picture is
boring,” Altman said. “It’s like some blank office building. It has no real
emotional feeling associated with it, unless you’re really deep into this
stuff and spending all of your time in it. But if you are, that’s not who
the name really should be marketed to.”

The term “net neutrality” originated in academia, where Columbia professor
Tim Wu coined it nearly 15 years ago — and, as Altman said with a chuckle,
“professors generally are bad at naming.” I then asked Altman to brainstorm
a better term, and he arrived at “data discrimination.”

“Neutrality, conceptually, is boring,” Altman said. “What picture does
neutrality bring up for you? I see Switzerland. And just kind of being very
calm and even-handed and not stepping out strongly one way or another. The
name feels like it’s on both sides of the issue, and that’s a problem,
because when you dig into what net neutrality is supposed to mean, it’s
really about anti-discrimination for data. It’s about treating data
equally.  It’s about who decides what data … should be easily accessible.
There are a lot of components to it that actually do feel powerful and
emotionally engaged. And the name just doesn’t happen to strike that nerve.

[snip]

Dewayne-Net RSS Feed: <http://dewaynenet.wordpress.com/feed/>


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-- 
Evan Leibovitch
Toronto, Canada

Em: evan at telly dot org
Sk: evanleibovitch
Tw: el56



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