more on The real problem with the Apple-Intel announcement: Osbournization

[David Farber <dave () farber net>]

Begin forwarded message:

From: gjones () ScottStringfellow com
Date: June 7, 2005 2:31:09 PM EDT
To: dave () farber net
Subject: RE: [IP] more on The real problem with the Apple-Intel  
announcement: Osbournization


Many folks on IP are far to close to the situation.  Far to technical.
The average Joe/Jane buying a computer is not immersed in the minutia of
processor design.  He/she could care less.  They just want a computer
that works.  Apple has to reach the crowd that is buying millions upon
millions of the $500 Dell Wintel machines if they want to actually
compete and move beyond the niche and iPod.  IBM is not going to be
there with all sorts of marketing muscle.  Intel has done an incredible
marketing job with the "Intel inside" campaign and I would not be
surprised that some folks did NOT buy and Apple because it did not have
the "Intel inside" label on the box.  Just ask AMD how successful that
marketing program has been.





-----Original Message-----
From: owner-ip () v2 listbox com [mailto:owner-ip () v2 listbox com] On Behalf
Of David Farber
Sent: Tuesday, June 07, 2005 2:21 PM
To: Ip ip
Subject: [IP] more on The real problem with the Apple-Intel
announcement: Osbournization




Begin forwarded message:

From: Jack <j_c () mvps org>
Date: June 7, 2005 2:00:04 PM EDT
To: dave () farber net
Subject: RE: [IP] The real problem with the Apple-Intel announcement:
Osbournization
Reply-To: J_C () mvps org




---- Original Message ----
From: dave () farber net
To: ip () v2 listbox com
Subject: RE: [IP] The real problem with the Apple-Intel announcement:
Osbournization
Date: Tue, 7 Jun 2005 08:28:42 -0400



> Osbournization
>
>
> Personally, I'm concerned for Apple - not because of the technical
> challenges (they are surmountable) - but because of the likelihood
> that Apple has now 'Osbourned' themselves.  (I assume that most IP
> readers are old enough to understand the "Osbourne" reference.)
>
> For example, I had been planning for some time to replace my aging
> Intel laptop (running Windows NT) with an Apple PowerBook.  But I now
>
> wonder if I should wait a year or so until Apple comes out with a
> (presumably much better performing) new Intel-based PowerBook.

What was their other choice? To continue to wait for something from IBM
which was never going to arrive? It was obviously a painful decision,
but this is probably the best time to make the switch as they still have
lots of iPod cash rolling in to support themselves through the
transition. You have to admire Apple for making the tough decisions and
following through.

-Jack Dahlgren



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