Interesting People mailing list archives

IP: more on : Dead Education Dots becoming Porn sites


From: David Farber <dave () farber net>
Date: Mon, 12 Nov 2001 13:17:55 -0500


Date: Mon, 12 Nov 2001 12:48:41 -0500
To: farber () cis upenn edu, ip-sub-1 () majordomo pobox com
From: "David P. Reed" <dpreed () reed com>
Subject: Re: IP: Issue: Dead Education Dots becoming Porn sites

(for IP?)

My friend Bob Frankston has been striving mightily to point out that the instability of domain name binding is one of the major issues that we need to solve. This is another great example of the problem.

People link to sites using domain names. These domain names change hands, and then the link becomes captured in some new web of meaning. It's the burden of meaning that creates the problem, and reducing that burden is probably the best place to fix these issues.

It's easy to imagine that in a Utopia somehow domain names should be permanent, but they aren't. Besides the scenario of running out of money to retain a registration, we also have the scenario of sites being taken over by the weak and WIPO-centric dispute resolution policies being set up by folks like Verisign and ICANN. Suppose someone like Seymour Papert created a domain name like "hardfun.com" (Seymour is known for likening learning to "hard fun"). And then some major magazine creates a pornography magazine trademarked "HardFun". Well, if that magazine gets as notorious as Playboy, they have a strong claim to take "hardfun.com" from Papert, possibly even if Papert registered a trademark (IANAL, YMMV).

I recently read a travel writer's column online that strongly criticized Reed-Elsevier for not trying to get "reed.com" away from me to reinforce their brand in the travel business. He seemed to think that it was their fiduciary responsibility to punish me and those who connect to me for having registered my last name. I think Reed-Elsevier is doing fine without "reed.com", myself, just as Smith and Wesson is doing quite well without "smith.org".

Similarly, when a business stops using a name (i.e. a trademark) not online, it has no duty to prevent others from using it in confusing or offensive ways.

None of this has anything to do with "good business practice" but it does have a lot to do with attempts to overload a simple mechanism called DNS with a burden of semantics, public policy, moral values, trademark enforcement, etc. that it cannot support - it just doesn't work that way.

I'm thinking of setting up a non-profit educational site to explain to people what domain names are, and what they are not.



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