MARKETER'S DREAM, ENGINEER'S NIGHTMARE

[David Farber <farber () central cis upenn edu>]

In this Sunday's NEW YORK TIMES (Dec. 12, 1993) the cover story on the
business section is about Apple's Newton handheld computer project:


MARKETER'S DREAM, ENGINEER'S NIGHTMARE
Apple's chief promised too much on the Newton, and the design team
paid a heavy price.  by John Markoff


... The pressure to finish, exhilarating at first, eventually overwhelmed some
of the young designers.  After 18-hour days, some engineers went home and
cried.  Some quit.  One had a breakdown and ended up in jail.  One took a
pistol and killed himself.


(The story provides more detail on each of these.)


- Jon Jacky, University of Washington, jon () radonc washington edu