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Re: An Attempt at Economically Rational Pricing: Time Warner Trial


From: Taran Rampersad <cnd () knowprose com>
Date: Sun, 20 Jan 2008 13:38:17 -0400


Matthew Moyle-Croft wrote:
As long as the companies convince people that the "cap" is large enough to be essentially the same as unmetered then most people won't care and will take the savings. The other angle is to convince the 95% of customers that caps will actually deliver them a faster speed as the "evil 5%ers" won't be slowing them down by hogging the bandwidth. Having a cap and slowing down afterward (64kbps or 128kbps are typical) is what worked here in Oz. It also removes a whole lot of credit related issues. Consumers get a product where they know what they're getting - it's fast upto a point and then it slows down.
This makes a lot of sense. And if it worked in Oz...

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Taran Rampersad
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