RE: Fw: [TOTALLY OT] Google fun

["Rikard Gothäll" <rikard () nada kth se>]

> One of the ways Google determines ranking is by how many
> links exist to a given site or object.  If you convince a
> number of people to provide a link from the word "bastards"
> pointing to www.sco.com, Google assumes it's a popular site
> for that topic and ranks it accordingly.

Actually those sites linking must also have a high rank in order to raise the
rank of the page they point to. A cluster of pages linking to eachother and one
more site will yield a very low rank unless some high ranking site links into
the cluster.

The google design is quite clever.

/rikard


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