Re: U.S. Gov't Plans Internet Security Ads

[InfoSec News <isn () c4i org>]

Forwarded from: huggins () airmail net

Interestingly enough this is one of the reasons that congress has yet to
implement the liability provisions of computer security acts.  Until a
methodology of informing the user could be found their legislation could
not be passed.  Heads up home-users your liability (home insurance) is
about to rise.

v/r Michael


> Forwarded from: William Knowles <wk () c4i org>
>
> http://www.washingtonpost.com/wp-dyn/articles/A7600-2003Oct23.html
>
> By Brian Krebs
> washingtonpost.com Staff Writer
> Thursday, October 23, 2003
>
> Consumers who ignore advice about how to protect themselves against
> hackers, viruses and fraudsters online will soon find it harder to
> tune out thanks to a nationwide media blitz being crafted by the
> Department of Homeland Security and a group of high-tech companies.
>
> The advertising campaign is designed to educate home and small
> business computer users about the importance of using firewalls and
> anti-virus software, as well as defending against online fraud. It
> is expected to debut next year on television and radio spots and in
> magazines, newspapers and movie theaters throughout the country.
>
> The $1.8 million program is the brainchild of officials at the
> Homeland Security Department and the National Cyber Security
> Alliance, a group of more than 50 technology companies including
> America Online, Apple, Cisco, Microsoft, and Symantec Corp. The
> group plans to begin producing the campaign next year with the help
> of celebrities and prominent spokespeople.
>
> The ads will hammer home a message that so far has eluded many
> computer users, said Tatiana Gau, chief trust officer at AOL. The
> alliance in a June study found that roughly 67 percent of high-speed
> Internet users do not use firewalls. More than 60 percent of those
> surveyed said they did not keep their anti-virus software updated
> against the most current viruses and worms.
>
> "This is about getting into the home of the consumer so that they
> can't turn a blind eye to this message anymore," she said.

[...]



-
ISN is currently hosted by Attrition.org

To unsubscribe email majordomo () attrition org with 'unsubscribe isn'
in the BODY of the mail.