Interesting People mailing list archives

trip to the ER with your phone may mean injury lawyer ads for weeks approve


From: "Dave Farber" <farber () gmail com>
Date: Tue, 29 May 2018 16:18:18 -0400




Begin forwarded message:

From: Lauren Weinstein <lauren () vortex com>
Date: May 29, 2018 at 1:06:04 PM EDT
To: nnsquad () nnsquad org
Subject: [ NNSquad ] A trip to the ER with your phone may mean injury lawyer ads for weeks


A trip to the ER with your phone may mean injury lawyer ads for weeks

https://arstechnica.com/tech-policy/2018/05/injury-lawyers-push-ads-to-patients-phones-when-they-go-to-geofenced-ers/

   Law firms are using geofencing in hospital emergency rooms to
   target advertisements to patients' mobile devices as they seek
   medical care, according to Philadelphia public radio station
   WHYY. Geofencing can essentially create a digital perimeter
   around certain locations and target location-aware devices
   within the borders of those locations. Patients who
   unwittingly jump that digital fence may see targeted ads for
   more than a month, and on multiple devices, the outlet notes.

- - -

--Lauren--
Lauren Weinstein (lauren () vortex com): https://www.vortex.com/lauren 
Lauren's Blog: https://lauren.vortex.com
Google Issues Mailing List: https://vortex.com/google-issues
Founder: Network Neutrality Squad: https://www.nnsquad.org 
        PRIVACY Forum: https://www.vortex.com/privacy-info
Co-Founder: People For Internet Responsibility: https://www.pfir.org/pfir-info
Member: ACM Committee on Computers and Public Policy
Google+: https://google.com/+LaurenWeinstein
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Tel: +1 (818) 225-2800
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