Apple escalates war against Facebook, but doesn't mention it at WWDC

["Dave Farber" <farber () gmail com>]

Begin forwarded message:

> From: Dewayne Hendricks <dewayne () warpspeed com>
> Date: June 5, 2018 at 07:05:16 EDT
> To: Multiple recipients of Dewayne-Net <dewayne-net () warpspeed com>
> Subject: [Dewayne-Net] Apple escalates war against Facebook, but doesn't mention it at WWDC
> Reply-To: dewayne-net () warpspeed com
>
> Apple escalates war against Facebook, but doesn't mention it at WWDC
> ITP2 anti-tracking and limiting Screen Time app clearly targeting Facebook and Instagram
> By Alex Hern
> Jun 5 2018
> <https://www.theguardian.com/technology/2018/jun/05/apple-escalates-war-against-facebook-but-doesnt-mention-it-at-wwdc>
>
> Over a long two hours at WWDC, Apple showed off the roadmap for the next year of its software. Phones will get 
> performance boosts and services aiming to help people fight compulsive use, Macs will get iOS apps and new machine 
> learning technologies, and even the Apple Watch sees an upgrade or two.
>
> But some changes didn’t make it on the main stage, either because they’re a bit too technical, a little embarrassing 
> for the company, or just plain old bad news.
>
> If there was one theme running throughout Apple’s presentation, it was that the company is taking on Facebook on all 
> fronts. The new Screen Time app, which aims to help users cut back on their device use, was demonstrated using 
> Facebook’s Instagram as the test case, and Safari’s new anti-tracking tech is positioned squarely against Facebook’s 
> use of Like buttons and comment boxes to track users around the net.
>
> But the specific details of ITP2, the updated version of the anti-tracking technology, are even more aggressively 
> targeted at two of Apple’s biggest rivals, Facebook and Google, than the company let on on stage. ITP works by 
> segregating the cookies dropped by websites so that they can only be read by that specific website, ensuring that an 
> ad provider cannot, for instance, use those cookies to track your browsing across every single website on which they 
> run ads.
>
> Previously, that segregation had only kicked in 24 hours after a user visited the specific website. That was a handy 
> out for sites such as Facebook, Google, and YouTube, which users visit regularly enough to spend a lot of their time 
> in that day-long window. Now, that grace period is gone, and Apple’s tracking prevention kicks in immediately. When 
> ITP1 was launched last year, ad-tech firm Criteo saw an immediate drop in revenue of 22%; what will Facebook see?
>
> Your £10,000 watch is now obsolete
>
> The new version of Apple’s watchOS brings with it a few nice features, including the ability to play audio from 
> services other than Apple Music during workouts, and a nice auto-start feature for when you forget to tell the 
> fitness tracker that you’ve begun your training.
>
> But Apple’s richest customers will have to shell out more for the privilege of acquiring those new features, because 
> the update is the first version of watchOS not to run on Apple’s first-generation watches – including the £10,000+ 
> solid gold Apple Watch Edition.
>
> In recent generations, Apple has dropped the price of its most expensive watch, fashioning it from ceramic rather 
> than gold and selling it for “just” £1299. But when it launched, it had ambitions for high fashion, and the solid 
> gold watch was one manifestation of that goal. Those watches should carry on running for a while, but they’ll be cut 
> off from more and more new features as time goes on. Have they been worth more than £3,000 per year of operation? For 
> that, you’d have to ask one of the (select few) customers.
>
> Law enforcement’s secret weapon against iPhones got disabled
>
> Police forensics departments the world over have had a slight edge over Apple for the past year or so, thanks to a 
> mysterious technology called “Greyshift” which is able to crack the pin-lock on the latest iPhones. It’s not clear 
> how the service, which is packaged as a nondescript box that investigators can plug in to seized devices, actually 
> works, but Apple has apparently worked out how to stop it: disable USB.
>
> From iOS 11.4.1 – coming very shortly – a new feature disables access to the phone from USB devices once the device 
> has been locked for more than an hour. That means police will have to work fast if they’re going to extract usable 
> information from phones taken in as evidence, or get the co-operation of the suspect and have them unlock it the 
> old-fashioned way.
>
> It’s an odd game of cat and mouse, since Apple doesn’t enjoy being perceived as the enemy of the forces of justice, 
> but when push comes to shove, it will protect its users security over anyone who seeks to compromise it.
>
> [snip]
>
> Dewayne-Net RSS Feed: http://dewaynenet.wordpress.com/feed/
> Twitter: https://twitter.com/wa8dzp



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