Amazon was tricked by a fake law firm into removing a hot product, costing this seller $200, 000

["Dave Farber" <farber () gmail com>]

Begin forwarded message:

> From: Lauren Weinstein <lauren () vortex com>
> Date: September 7, 2017 at 2:45:57 PM EDT
> To: nnsquad () nnsquad org
> Subject: [ NNSquad ] Amazon was tricked by a fake law firm into removing a hot product, costing this seller $200, 000
>
>
> Amazon was tricked by a fake law firm into removing a hot product, costing this seller $200,000
>
> https://www.cnbc.com/2017/09/07/amazon-was-tricked-by-fake-law-firm-into-removing-toothbrush-head.html
>
>      Shortly before Amazon Prime Day in July, the owner of the
>    Brushes4Less store on Amazon's marketplace received a
>    suspension notice for his best-selling product, a toothbrush
>    head replacement.  The email that landed in his inbox said the
>    product was being delisted from the site because of an
>    intellectual property violation. In order to resolve the
>    matter and get the product reinstated, the owner would have to
>    contact the law firm that filed the complaint.  But there was
>    one problem: the firm didn't exist.  Brushes4Less was given
>    the contact information for an entity named Wesley & McCain in
>    Pittsburgh. The website wesleymccain.com has profiles for five
>    lawyers. A Google image search shows that all five actually
>    work for the law firm Brydon, Swearengen & England in
>    Jefferson City, Missouri ... "Just five minutes of detective
>    work would have found this website is a fraud, but Amazon
>    doesn't seem to want to do any of that," the owner said. "This
>    is like the Wild Wild West of intellectual property
>    complaints."



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