Interesting People mailing list archives

Re I remember this The Magical Apple Spin-Off That Almost Invented the iPhone in 1993


From: "Dave Farber" <farber () gmail com>
Date: Mon, 3 Jul 2017 17:07:48 -0400




Begin forwarded message:

From: Mike Ritter <mwritter () gmail com>
Date: July 3, 2017 at 3:51:54 PM EDT
To: dave () farber net, ip <ip () listbox com>
Subject: Re: [IP] Re I remember this The Magical Apple Spin-Off That Almost Invented the iPhone in 1993

Turns out they really almost did. One of the lead engineers at General Magic was Andy Rubin, leader of Android 
development and a founder of Danger that continued the work of General Magic. I believe several GM alumni were on the 
Android team (and some from Be which was led by Gasee, an ex-Apple executive.) I'm not sure where the heritage of the 
iphone developers came from.
 -Mike

On Tue, Jun 27, 2017 at 6:33 AM Dave Farber <dave () farber net> wrote:

---------- Forwarded message ---------
From: Charles Arthur <charles.arthur () gmail com>
Date: Tue, Jun 27, 2017 at 8:52 AM
Subject: Re: [IP] I remember this The Magical Apple Spin-Off That Almost Invented the iPhone in 1993
To: <dave () farber net>, <dewayne () warpspeed com>


I visited General Magic in 1993 or 1994 to write an article for New Scientist. It really was born in a mansion 
rather than a garage.

Here’s how the article I wrote (https://www.newscientist.com/article/mg14219217-300-black-hat-white-rabbit/) begins:
++
Imagine being lost on a mountain. You know there’s a path to the road,
but all you can see are hills, lakes and woods, and the map you brought
along is little more than a sketch. This is the moment that you need the
device so beloved of 1950s science fiction – a communicator. A small device
that can display detailed maps of the area, send messages to the emergency
services and, if you’ve got the advanced model, beam you back home. 

Well, there’s a small group of scientists working in a Californian development
laboratory who’d like to help you out.

++

So yes, pretty close to the iPhone.

best
Charles

On Twitter: http://twitter.com/charlesarthur
The Overspill:
http://theoverspill.wordpress.com/
More:
http://www.charlesarthur.com/




On 27 Jun 2017, at 13:31, Dave Farber <farber () gmail com> wrote:




Begin forwarded message:

From: Dewayne Hendricks <dewayne () warpspeed com>
Date: June 27, 2017 at 7:41:21 AM EDT
To: Multiple recipients of Dewayne-Net <dewayne-net () warpspeed com>
Subject: [Dewayne-Net] The Magical Apple Spin-Off That Almost Invented the iPh =?utf-8?Q?one_=E2=80=A6_in_1993_=
Reply-To: dewayne-net () warpspeed com

The Magical Apple Spin-Off That Almost Invented the iPhone … in 1993
By Sean Braswell
Jun 27 2017
<http://www.ozy.com/flashback/the-magical-apple-spin-off-that-almost-invented-the-iphone-in-1993/40708>

Can you guess which company penned this mission statement in 1990?

We have a dream of improving the lives of many millions of people by means of small, intimate life support systems 
that people carry with them everywhere. These systems will help people to organize their lives, to communicate 
with other people, and to access information of all kinds….

Apple is a good guess, but the above was actually the dream of General Magic, an Apple Inc. spin-off that aimed to 
create a revolutionary hand-held computer. Named after Arthur C. Clarke’s famous maxim that “the best new 
technology is indistinguishable from magic,” it was Silicon Valley’s hottest startup, at least for a spell. But 
even magic and partnerships with Apple, Sony, Motorola and other big players failed to conjure a market for its 
innovative but unsettled technology.

General Magic was the brainchild of Apple’s Marc Porat, once labeled a “wizard with a business plan.” Months 
before the U.S. Olympic Basketball program started assembling its “dream team” in 1991, Porat began assembling his 
own all-star squad of coding legends and design and hardware gurus from within Apple’s ranks. Leading the talented 
crew of tech wizards were co-founders Bill Atkinson and Andy Hertzfeld — two of Macintosh’s key designers — as 
well as artist Susan Kare (designer of the trash can and other Mac icons). 

General Magic’s vision was more an illusion than a reality. 

Technology startups are often born in garages, but as the Los Angeles Timesobserved, “General Magic was born in a 
mansion.” Apple Chairman John Sculley, also on General Magic’s board, helped Porat build his dream team, and 
Apple, likely trying to hedge its bets with its own hand-held project, Newton, came aboard early with $10 million 
in seed money. The secret startup initially flew under the radar, but as it began drawing more big-name investors 
and partners, including AT&T, Sanyo and Sony, word got out.

Almost 17 years before the iPhone, General Magic’s aim was nothing less than a pocket-size communications device 
that could send messages, perform computing and make calls. The company called a dramatic press conference in 
February 1993 to announce two key components of that device: Magic Cap (a user-friendly operating system) and 
Telescript (a telecommunications language to allow devices to communicate across different networks). Industry 
observers raved that the company was creating “the digital version of English” to go with its hand-held personal 
assistant of the future. General Magic raised almost $90 million, and another $82 million at its 1995 initial 
public offering. Silicon Valley’s brightest angled to work at its Mountain View headquarters, equipped with 
free-roaming rabbits and conference rooms named after famous illusionists like Houdini.

[snip]

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