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Ficticious male co-founder helps female founders


From: "Dave Farber" <farber () gmail com>
Date: Wed, 30 Aug 2017 15:07:54 -0400




Begin forwarded message:

From: "Evers Ridgely C." <rce () evers org>
Date: August 30, 2017 at 2:30:35 PM EDT
To: Farber David <dave () farber net>
Subject: Ficticious male co-founder helps female founders

Dave,

For IP, if you wish.

<snip>

Penelope Gazin and Kate Dwyer faced a lot of sexism and condescension when they launched their e-commerce marketplace 
for weird art–that is until they introduced an imaginary cofounder named Keith.

</snip>

https://www.fastcompany.com/40456604/these-women-entrepreneurs-created-a-fake-male-cofounder-to-dodge-startup-sexism

Best,

--Ridge



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