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Technology Rewrites the Book


From: David Farber <dave () farber net>
Date: Mon, 24 Jul 2006 07:14:40 -0400



Begin forwarded message:

From: Monty Solomon <monty () roscom com>
Date: July 23, 2006 11:02:15 PM EDT
To: undisclosed-recipient:;
Subject: Technology Rewrites the Book


Technology Rewrites the Book

By PETER WAYNER
The New York Times
July 20, 2006

When Steve Mandel, a management trainer from Santa Cruz, Calif.,
wants to show his friends why he stays up late to peer through a
telescope, he pulls out a copy of his latest book, "Light in the
Sky," filled with pictures he has taken of distant nebulae, star
clusters and galaxies.

"I consistently get a very big 'Wow!' The printing of my photos was
spectacular - I did not really expect them to come out so well." he
said. "This is as good as any book in a bookstore."

Mr. Mandel, 56, put his book together himself with free software from
Blurb.com. The 119-page edition is printed on coated paper, bound
with a linen fabric hard cover, and then wrapped with a dust jacket.
Anyone who wants one can buy it for $37.95, and Blurb will make a
copy just for that buyer.

The print-on-demand business is gradually moving toward the center of
the marketplace. What began as a way for publishers to reduce their
inventory and stop wasting paper is becoming a tool for anyone who
needs a bound document. Short-run presses can turn out books
economically in small quantities or singly, and new software
simplifies the process of designing a book.

...

http://www.nytimes.com/2006/07/20/technology/20basics.html? ex=1311048000&en=151a98eede0d8ede&ei=5090



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