MUSIC INDUSTRY ON THE WRONG COURSE

[David Farber <dave () farber net>]

Begin forwarded message:

From: Dewayne Hendricks <dewayne () warpspeed com>
Date: October 25, 2004 8:07:15 PM EDT
To: Dewayne-Net Technology List <dewayne-net () warpspeed com>
Subject: [Dewayne-Net] MUSIC INDUSTRY ON THE WRONG COURSE
Reply-To: dewayne () warpspeed com

MUSIC INDUSTRY ON THE WRONG COURSE

      Wharton business professor Joel Waldfogel says the music industry 
is
mistakenly pursuing a short-term strategy in backing the Inducing
Infringement of Copyrights Act of 2004, which would hold liable any 
entity
that "intentionally aids, abets, induces or procures" copyrighted 
material.
Rather than fighting technological advances through litigation, the 
music
industry must come up with new business models -- for instance, taking
advantage of the Internet to slash its distribution costs. "Instead of
putting out CDs and shipping them on trucks, they can send them 
directly at
a very low cost. That does suggest a very different business model than
charging $15 or $20 for a CD. It might be a much more attractive way to 
do
things. Stuff that is easy to distribute wants to be free. Given that
force, I think [the recording industry] needs to come up with a new 
model
for generating income," says Waldfogel. (Knowledge@Wharton Oct 20-Nov 2 
2004)

http://knowledge.wharton.upenn.edu/index.cfm?fa=viewArticle&id=1066


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