WSJ article on the economics of spam

[Dave Farber <dave () farber net>]

------ Forwarded Message
From: Chris Gulker <cg () gulker com>
Date: Wed, 13 Nov 2002 15:07:04 -0800
To: dave () farber net
Subject: WSJ article on the economics of spam

Dave-

If you or IPers ever wondered why they do it:

http://online.wsj.com/article_email/0,,SB1037138679220447148,00.html

...recounts how a Florida woman makes $200,000 a year off spam. Her response
rate? One-thousandth of a percent.

Best, 

Chris
-- 
Chris Gulker
cg () gulker com
http://www.gulker.com/



""I'm just trying to make a living like everyone else," says Ms. Betterly.
Her e-mail marketing operation, she says, allows her to raise her children,
Chris, 10, and Craig, 11, and to spend quality time with them. "You can call
me spam queen, I don't really care. As long as I'm not breaking any laws,
you don't have to love me or like what I do for a living."
"



------ End of Forwarded Message

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