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IP: Empowering the Customer or Empowering the Telco - State of the Internet 2002


From: David Farber <dave () farber net>
Date: Sun, 06 Jan 2002 14:10:10 -0500


Date: Sun, 6 Jan 2002 14:05:52 -0500
To: dave () farber net
From: Gordon Cook <cook () cookreport com>

Hi Dave,

For your IP list-- if you wish -- here is first publication of the COMPLETE version of my annual 'State of the Internet' essay. There is an abbreviated version of this essay on my web site and i will post the abbreviated version in a couple of places soon. Save for your IP list I do not intend to "give away" the full essay.


Empowering the Customer or
                           Empowering the Telco

State of the Internet 2002: Assessing the Technical, Economic and Policy Consequences Behind the Collapse of 2001


In its examination of the impact of Internet technology on global telecommunications during 2001, this report will bring into focus changes that are reshaping one of the world's largest and most critical industries in ways unforeseen only a year ago. Neither the Internet nor the phone companies are going away. However, while technology continues to reshape possibilities for industry markets, it is now having economic impacts in 2002 that will increase the risks and opportunities for informed managers, financial planners and policy makers.

As the reverberations from the collision of the tectonic plates of Internet and "telco" seek some new equilibrium the architecture of the Internet is shifting and becoming more complex. Issues of control seem more and more important. To the extent that a nethead versus bellhead philosophy is still meaningful the difference between the two is reflected less in the technology being used and more in ideas about where control is to be located.

Trends:  Technology and Economics

The most significant technology trend that we see is one that will present managers, investors and policy makers with a choice pointed out by the title of this report. Empower the user. Or empower the telco. Choices are being made. The technologists are driving control of lambdas into the hands of end users. Peer-to-peer, as software and infrastructure, is enabling the formation of communities of users at the network's edges. Here the goal is generally to make the center and anything associated with it disappear. Huge fortunes are being wagered on the web based client server model. The bell heads and walled garden guardians may find out too late that their centralized content control model is not the only way to do business. The impact of technology on network architecture will be the most important trend to watch in 2002.

But, as many have found out to their dismay, we can no longer make intelligent decisions in telecommunications absent a thorough understanding of the industry's economic picture. Indeed analysis of technology trends done without understand of their economic impact, are, in this climate, of limited use. Therefore, the remainder of this summary will turn to economic issues.

The COOK Report started publication a decade ago as the Internet was in its early stages of commercialization. Ten years and a trillion dollars in global investment later we have witnessed dramatic changes in global telecommunications. But what we have now is not what any reasonable person would call "success." The old technology did not collapse under the onslaught of a triumphant new global packet network bringing vast amounts of inexpensive bandwidth to every home and business.

One reason it did not was that the technologists were so certain of the superiority of their product and were so good at driving the hype that got them their early stage capital investment they were able to sail forward without a long term viable business model for what they were doing. Build it and you will be saved - somehow. The provisioning of vast amounts of cheap bandwidth was seen as a sustainable business model for the Internet.

The problem is that ten years on the bandwidth business model has not proven to be a viable one. The question is whether bandwidth is something on which a business model can be built? Or is bandwidth, like a highway, just an enabler? We started out a decade ago talking about the information super highway and then proceeded to try to build multiple global privatized versions. Imagine if Ford had spent tens of billions building a global interstate for its cars. While GM. Daimler-Chrysler and Honda and Toyota had each done the same thing. What has been built are highways with largely identical performance and capable of huge indiscriminate through-put of "vehicles" or packets. They have lead to an unsustainable business model. "Become a customer of my commodity system." "No. Not his. Mine. I just doubled the speed and I will sell you access for 20% less. I only had to borrow another billion dollars against my non existent profits." Yes we have a train wreck. Any wonder?

But remember after all the investors were being sold a product that moved at 'Internet speed' and hyped as a global, winner-take-all, economy-of-scale, build out where one year in Internet time was said to equal seven ordinary years and where there would be a 'winner" with first mover advantage. The new Internet world was hyped as one where regulation was unneeded because it would slow the rate of adoption of the new technology.

Consequently, all the big players operated in their own informational vacuums. Through an informal old boy-girl network, they interconnected where necessary and as fast as they could spend their capital. They built global commodity systems frosted with a whiff of secret sauce that alleged that one system was better than another. "Trust us," they said as they continued to run full tilt ahead. The trust that was granted is coming back to haunt us.

Just within the past week we are seeing evidence of a new and potentially very disturbing basket of problems generated by the all the hype about the technology that applied Moore's Law to telecommunications for the first time. We have been spending much of the past month talking with folk from the financial analyst community. We heard concerns expressed about sales of 20 year IRUs on dark fiber among Enron and the other large new global Greenfield fiber network players. It was asserted that it looked as though income from the IRU was booked up front at the time of the sale with the IRU on the same fiber then being resold by the purchaser to another party so that income from the resale could again be booked as profit. We asked where we could find some documentation on this and were told that there wasn't much. That the information had been gleaned primarily from listening to quarterly phone briefings of analysts by management.

But suddenly the situation changed. On January 1, 2002 the Washington Post published a confirming story by Peter Behr. The headline: Broadband strategy plunged Enron into trouble. Behr wrote: "Enron's recent financial disclosures show that its claims of success in broadband included large gains from trades with private partnerships it had set up itself. And using aggressive accounting practices, it assigned exaggerated values to the broadband contracts it traded with others in the industry, greatly inflating its actual revenue and profit, Enron insiders and analysts say." [Snip]

"The [profit] margins were whatever they decided,'' said a former Enron vice president familiar with the broadband trading, who spoke on the condition of anonymity. In many instances ''they were trading with themselves,'' he said. As prices for fiber-optic circuits plummeted, Enron tried and failed to lure telecom giants that used broadband - such as MCI WorldCom Inc. and Verizon Communications Inc. - to trade with it and create a true market. Carol Coale, an analyst at Prudential Securities who heard Enron's repeated claims that its trading operations were growing rapidly, said: ''These guys were great spin doctors. They had the answers. The answers were lies.'' http://www.washingtonpost.com/wp-dyn/articles/A46876-2001Dec31.html The entire article is well worth reading. As the self regulated industry had been saying: "trust us."

So What Were We Trusting?

The "stupid network," taken as a concept, captured important differences in the operation of the new Internet companies while it ignored the huge revenues and deeper pockets of the old line telcos. It was propelled by a reality defying arrogance that allowed a Bill Schraeder to build a global company with a billion dollars a year in revenues in a matter of months and then bankrupt it in a matter of a few more months. Remarkably, we are now - a year after the train wreck began - watching a growing string of bankrupt or soon to be bankrupt global super highway builders. The fall out has left the infrastructure industries that they depend on paralyzed, seen the loss of trillions in market value, hundreds of thousands unemployed in the midst of a global recession and left policy makers with no creative idea of what to do. We are marching toward a denouement designed to allow the ILECs to try to be the last ones standing by allowing them to use their control over the "last mile" to re-monopolize service. This after all, is what the "free market" has given us. We owe the great boom of the last 20 years to our faith in the free market so if we just hang on a while longer someone or something will save us. Indications that the new technology may also bankrupt the ILECs are not yet on the radar screens of most analysts.

This leaves us in a strange situation. One where we are so smart that we can shove billions more photons down the same thread of glass this year than we could last year. But it is also one where we are also so ideologically blinded that we remain wedded to the building and maintenance of multiple privately owned systems when experience now shows us that there is no business model that can pay for multiple competing privately owned commodity systems.

A dozen years ago we created a Federal corporation to clean up the savings and loan fiasco. But in 2002, with a critical global industry on edge, no one can see a large enough picture to understand what to do. If local and national governments are a public good, and if a freely accessible global commons of locally built highway systems maintained from business and user taxes is also a public good, perhaps the only feasible foundation on which to restructure telecommunications is a nationally maintained blanket of publicly-owned glass threads.

Asking about the Internet's business model is like asking about the Interstate Highway System's business model. Who owns it? Who controls it? And to whose advantage is it used? How are Ford's interstates better than those of GM?

Of course in the United States we also have the problem of the last mile. One of the reasons that so many of the new telecom players have failed and so many more will is the power of the ILECs, which have used their strangle hold over local infrastructure and their political clout at the state and national level to make certain that, the 1996 Reform Act not withstanding,, there is no competition. The players do whatever they think they can get away with. Having pretty much bought congress and having nothing to fear from a FCC where the new Republican Chairman when asked recently what the words "public interest" mean in the FCC's mission, Powell replied, "I have no ideaŠ I try to make the best judgment I can in ways that benefit consumers. Beyond that I don't know." (See: http://www.adbusters.org/magazine/38/powell.html )

"Permacession"?

The result certainly looks like Isenbergs 'permacession.' According to a December 18 Reuters story, headlined "Global telecoms industry in for more static" http://www.totaltele.com/view.asp?ArticleID=47042&pub=tt&categoryid=0 "U.S. telecom industry revenues are expected to rise only seven percent this year and six percent in 2002, compared with a jump of 11 percent in 2000, according to J.P. Morgan. Part of the slowdown is due to slower growth in Internet traffic. The telecom industry's capital spending forecasts are even grimmer. Analysts expect a decline of capital spending in 2002 of anywhere from 10 percent to 25 percent. Qwest in mid December cut its 2002 capital spending budget by about 24 percent, an action mirrored by others, including local phone company SBC Communications Inc. and long-distance voice and data company WorldCom Inc. "Demand is lower, so capital spending is lower," Qwest Chairman Joseph Nacchio said.'

Roxane Googin, Editor of the High Tech Observer, in a short essay in David Isenberg's Smart Letter 64 has captured the essential problem: "But even though the attackers are starving, they are forcing marginal bandwidth prices below the ILEC's cost of provisioning -- not only replacement but also provisioning. So the ILECs are going to get squeezed because they have this complex, labor-intensive infrastructure that is no longer supported by a viable economic base."

"In this kind of nightmare scenario, nobody wins. It is just a big mess because the attackers are [also] going under. Meanwhile, they have crippled the incumbents. We are witnessing the perfectly predictable outcome of this process: no equipment sales, and no more progress." [Snip] "So we have to fix the problem. This means restructuring the debt and owning up to what the real issues are. This owning-up hasn't been done yet."

"Then we have to reallocate the assets to the right parties. Unfortunately some markets don't behave in a traditional market way. Typically common-good markets, like transportation systems, tend to be regulated markets, because the capital outlay upfront is associated with an unknown return in the future. This regulation is rather contentious, whether it is the old telecom, the airlines, or even trucking. There are just some markets that don't behave well, and I'm afraid that this is one of them. So we have a lot to think about."

"Time is of the essence. The reason that we are in this downward spiral is because telecom is draining the vitality of the entire economy. On the margin, this is where our last decade of growth came from, and now it has stopped. It would be helpful if policy-makers knew the problem from this perspective."

We think Googin's analysis is correct and we will soon publish a detailed interview with her showing why. Interviewing her has led us to wonder if the technology analysts ever talk with the financial analysts? For years, from the technology side of the fence, we have pointed out what others have said about how the decreasing costs of the Internet Protocol and fiber based technologies mean the "end" of the traditional telco. The conventional wisdom was that the next generation telco's would succeed and absorb the old circuit-switched incumbent local exchange carriers. It is beginning to look like the opposite is true. Furthermore, if Roxane Googin is correct, the carnage won't stop with the bankruptcy of the next gen companies but will spread to the incumbent local carriers themselves. This is what we mean when we suggest that the Internet has yet to find a successful business model where it can deliver to our homes and businesses low cost bandwidth as an enabling technology without destroying the global telecommunications industry on which it depends.

In our coverage in 2002 we shall look in detail at what Roxane Googin is saying about the phone companies. Here is a summary of her analysis.

Why the ILECs Are in Trouble as Data Grows and Voice Shrinks

While the general perception is that an over supply of dark fiber is driving bandwidth prices down to the detriment of everyone, reality is a little bit more complex. The costs of lighting that fiber are very large. Considering the ILEC investment in SONET, the costs for them to light new fiber are so significant that a recent article in Light Reading pointed out that it is becoming cheaper for them to buy a lightwave from another carrier's lit fiber than to light their own. The point is that all the way up and down the circuit switched telco food chain carriers without the expenses of the first generation SONET infrastructures are able to sell bandwidth at less than the ILEC's cost of production.

A major problem of the ILEC is its huge investment in SONET based networks that bit-for-bit are not as competitive with what can be delivered by the newer players that have built IP based networks that rely on newer, cheaper SONET or on gigabit Ethernet and coarse wave division multiplexing. But the ILECs are locked in with several hundreds of billions of dollars worth of OSMINE compliant SONET equipment that their balance sheets say they are amortizing at 25 plus years. As a result they have, and will have long into the future, huge interest payments to meet. (Of course the new TCP/IP, fiber based greenfield players are also heavily invested in SONET and have themselves large interest payments due.)

The ILEC's ability to meet those payments is contingent on their ability to continue to deliver profitable voice minutes. Given their enormous investment in local plant and in the people needed to maintain that plant, they need to protect, at any cost, their installed base of voice traffic. For many years voice traffic has been growing at a few percent a year and data traffic growing two to three times as rapidly. While data traffic is now a majority on all their networks, voice traffic still accounts for 80% of their income. According to RHK revenue per megabit of voice is seven times that for a T-1 (1.5 megabit) Internet connection. Clearly efficiencies in the cost of production are to be found on the data side of the equation, given the impact of both dense wave division multiplexing and the efficiency of IP.

The voice minutes on which the ILECs and older carriers depend to pay the costs of running their infrastructure on a month-to-month basis are being siphoned away from the telco's SONET based networks. The Internet has caused digital to be perceived as "cool." The ILECs brag about their new digital infrastructures in their quarterly reports. For example on November 5th 2001 BellSouth bragged that over the preceding decade it had invested in "749 broadband (ATM/Frame Relay) switches and 20,000 SONET rings in service in its network." BellSouth "expects to end 2001 with approximately $4.5 billion in data revenues." It "projects to end 2002 with 22-25% growth in network data revenues." But note that there is not a word that we have been able to find in this ILEC statement or in any other that data is profitable for them.

As Googin explains it: "while they tell us they get 80% of their revenues from voice, they never say they get 80% of their profits from voice. They simply do not tell us this information. Given that data represents over 50% of their network traffic and about 20% of their revenues, it is probably not profitable for them at all. They therefore do get 80% of their revenues on under 50% of their traffic. Since their network is monolithic, and largely of fixed cost, one can assume that data runs at a loss."

The Data Voice Mix Begins to Change

In 2001 the trends in data growth that had long been forecast finally began to hit home. Softswitch services pioneered by next gen carriers like Level Three digitized vast amounts of voice traffic and sent them over IP networks as data. Sky rocketing phone card sales at less than two cents for a voice minute siphoned voice data from ILEC networks. On December 14 in a promotional announcement from Singapore for Cisco's voice-over-IP products Andrew Vlachiotis, Director of New Technologies Group of Cisco quoted a study that stated that for the first time since 1993, the Private Branch Exchange (PBX) market has declined 16.2 percent in the second quarter of 2000 from the same period in 1999. This is remarkable when compared with 10-15 percent growth rates for the previous five years according to Vlachiotis. [Editor: the fact that the timing of the change may be Y2K related adds another lever of uncertainty into the process of figuring out what these numbers really mean.] Furthermore, as we have documented in the lead article of our November 2001 issue, the release of Windows XP and the maturation of a whole family of SIP based proxy servers has come together with Softswitch technologies to enable the corporate PC to become a desktop voice phone. We are beginning to witness what will become a flood of circuit switched voice minutes exiting the ILEC's expensive networks. But these voice minutes don't evaporate. What they do is become encapsulated inside inexpensive IP data packets.

Sure enough, examination of ILEC quarterly reports shows that ILEC voice minutes delivered starting with the June 2001 quarter have not only turned flat but have actually started to DECLINE. Now if each data minute brings in about one cent, each voice minute brings 7 to ten cents in revenues. Since 80% of their income is from voice under these conditions a 5% decrease in voice minutes could mean a 20% decrease in revenues. The technology changes being brought on by IP ALTERNATIVES to ILEC circuit switched SONET services are going to deprive the ILECs of the income needed to operate their networks, repay bondholders, and make a profit.

As the ILEC balance sheets implode, companies sitting on fat cash balances like MICROSOFT can buy what's left at pennies on the dollar. They ILECs won't go away but unsustainable balance sheets will. Moreover, the same may happen with ATT, Sprint and MCI/Worldcom -- carriers that are themselves heavily vested in SONET based circuit switched networks. If Cisco's John Chambers predicts that the amount of voice left inside of telecom networks within 3 to 5 years will have become so small as to be considered a rounding error, the trends we are now seeing bear out his judgment. What is less broadly understood is that these trends are about to bankrupt companies that provide critical portions of our economic infrastructure.

Another Point of View

We asked a savvy reader who builds large corporate networks in California to comment on a draft of this essay. He replied: "I'm reluctant to go along with all of the theses and conclusions presented by Roxanne Googin, although her observations are not to be taken lightly. She could be right about the imminence of hard times for the incumbents, but it's too soon to tell, because thus far we've only been witnessing how they've managed competition. What we don't know is how the ILECs, in particular, will adopt new technologies - or not - once most of the competition is vanquished entirely."

"Will the surviving players, in fact, supplant their own SONET framework as readily as they appeared to be prepared to do just a year ago, once there is no further threat presented by the optical Gigabit players (as the thesis suggests)? No one knows how rapidly this might occur, or the absolute answer to this question, today. After re-entrenchment and the move to reverticalization they may solidify their pricing, and then begin raising rates again, while streamlining their operations with more efficient automation, cutting staff, raising rates, cutting staff, raising rates, cutting staff, and raising rates, reversing the troughing that has been engendered by the deflation that we have seen in the industry."

We find that such a scenario could result. But we suggest that from the point of view presented by Roxane Googin it is unlikely. Unless the decline in voice and the increase in cheaper data revenues that the ILECs are seeing is stopped, they will be unable to continue to meet their operating expenses and service their debt. They can try to raise prices all they want. But unless they can staunch voice revenue declines, they won't accomplish anything. The attackers here are legion. For example they include the rumored imminent roll out of an MCI World/Com SIP Centrex product connected to a proxy in the MCI World/Com cloud in such a way that VoIP local as well as long distance phone calls can avoid the ILEC network.

The upshot certainly seems to be that the technology of the Internet has been too successful. It is cannibalizing everything. LECs and IXCs competing for declining revenues by trying to grow new markets are continuing to bring out new products that only worsen the process of cannibalization. A new set of ominous data is emerging. Wireline phones are no longer increasing. Total ILEC voice minutes are decreasing. For the year ended on October 1, 2001 there has been a 5% decrease in the consumption of phone numbers from the North American Numbering Plan. With the collapse of the CLECs has also come a sizeable collapse in the use of the number portability data base.

Public Policy to join the Technology Economics Mix

Therefore, public policy is about to become as critical to the future of telecommunications and the Internet as the explosion of fiber WDM and the Internet that began a decade ago. The choices are not going to be pretty. The choices that we will have to make will also likely show whether any shred of policy based upon the public interest in the United States is still possible. Sooner or later there will have to be a bail out. The question will be whether tax payers are required on behalf the "sanctity" of the "free market" to support a re-monopolization of the telecommunications system by a handful of companies like Microsoft with such companies beholden to no one but their shareholders.

Certainly, the game plan in the United States is clear as the Financial Times found out when it talked with FCC Chair Michael Powell on December 21.

Michael Powell, the leading US telecommunications regulator, believes broadband companies will consolidate into "a handful" of national service providers, but competition is not necessarily threatened. [snip] "If we were honest, we would have to know and admit that network businesses always drive to size, scope and scale," Mr Powell said in an interview with the Financial Times. "To realize, at some level, the kind of extraordinary benefits we keep wanting on a national mass-market scale, there's bigness involved." [snip]

"There's a big difference between big and market power or anti-competitive power, but sometimes we confuse the two." The FCC chairman said that while the broadband industry would develop into a few "large, vertically integrated full-service providers" there would be "hundreds" of niche companies providing services, such as content, to the big groups, leading to a vibrant market. "There's going to be an orbit of major global providers who will garner all the attention, but along their value chain there will be hundreds of important companies providing pieces of what the consumer needs," he said. http://globalarchive.ft.com/globalarchive/article.html?id=011221000318&query=michael+powell

Powell utterly misses the point. Not only about size enabling price reductions for, as the market consolidates into larger players, the players are raising their prices. Powell also has no clue about the technology cost changes that are now building. A year from now his pronouncements on Internet broadband may seem like a minor blip before the on-set of the whirlwind. Still, absent major complaints from an educated public and from sectors of the telecom industry that understand there will be no role for them if we allow government to turn voice and data communication over to cash rich Microsoft to charge whatever prices they can extort, we are headed for ugly day of reckoning. As the current telcos fold what is not yet clear is whether even Microsoft's $35 billion in cash will be enough to pick up the pieces. Certainly it and Cisco (19 billion in cash) can pick up a lot of the carnage. Others will no doubt step in as well. Of course it is possible that the Feds may act in time to "save" the ILECs.

What is clear is that our free market blinders, especially under this Republican administration, will prolong the impact of the collapse by destroying the last vestages of the public commons on which the Internet was built. In doing so, it will ensure that the ability of small companies to innovate instead of having to beg for niche roles in the delivery of monopoly services is destroyed.

The COOK Report's On-Going Mission

Whatever happens, we shall follow, as they progress, the continuing technology developments that are reshaping the global telecom industry. By observing changes in the ability of users to implement their own networks and architectures, we shall help readers identify trends in the changing locus of power during a time of upheaval. By watching the cash rich players develop new strategies and following varied attempts to build alternative infrastructures, we identify those who will likely be able to pick up the pieces. Finally, we shall advocate a public policy that sees the Internet as a family of enabling technologies rather that a means of more efficient monopolies for distribution of content. In doing this, we hope to be able to influence an increasing awareness that the quickest end to the troubles of the industry will be found in a path that uses the financial power of the government to create a new foundation that will be open to innovators and not run solely to benefit a new set of would be monopolists.

In trying to figure out how to cope with the problem industry and political leaders would do well to listen to the words of Joeseph Stiglitz, winner of the 2001 Nobel Prize in Economics:

"The unspoken premise is that governments are presumed to be worse than markets. Therefore the smaller the state the better (i.e. less bad) the state. As should be clear from my remarks, I do not believe in blanket statements like "government is worse than markets". I have argued that government has an important role in responding to market failures, which are a general feature of any economy with imperfect information and incomplete markets. The implication of this view is that the task of making the sate more effective is considerably more complex than just shrinking its size. Typically, the state is involved in too many things, in an unfocused manner and as a result is less effective than it might be. The success of an organization depends on focus. Trying to get government better focused on the fundamentals - economic policies, basic education, health, roads, law and order, environmental protection - is a vital step. But, focusing on the fundamentals is not a recipe for minimalist government. The state has an important role to play in appropriate regulation, industrial policy, social protection and welfare."

"The choice should not be whether the state should or should not be involved. Instead, it is often a matter of how it gets involved. More importantly, we should not see the state and market as substitutes. I would like to argue that the government should see itself as a complement to markets, undertaking those actions that make markets fulfill their functions better - as well as correcting market failures." http://www.globalpolicy.org/socecon/bwi-wto/stig.htm

Postscript: One fascinating and intuitively obvious solution was just raised by Peter Cochrane, the former CTO of British Telecom in an article Broadband Won't Happen by Accident. See the Canarie list on 12/30/: http://www.canarie.ca/MLISTS/news2001/0228.html. Here Cochrane suggests that as the ILECs collapse those who step into to pick up the pieces could affordably run fiber to neighborhood POPs where 802.11b nodes could enable a wireless local loop.

For complete table of contents and ordering information for this 458 page report, point your browser at http://cookreport.com/empowering.shtml

Gordon Cook, Editor and Publisher
January 6, 2002

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