Interesting People mailing list archives

IP: Ransom: Customer Data


From: Dave Farber <farber () cis upenn edu>
Date: Tue, 10 Oct 2000 02:59:24 -0400



From: "the terminal of Geoff Goodfellow" <geoff () iconia com>
To: "Dave E-mail Pamphleteer Farber" <farber () cis upenn edu>
Subject: Ransom: Customer Data
Date: Mon, 9 Oct 2000 20:47:37 -0700
X-Mailer: Microsoft Outlook 8.5, Build 4.71.2377.0
Importance: Normal

Ransom: Customer Data
By Connie Guglielmo, >By Connie Guglielmo, Inter@ctive Week
October 9, 2000 12:14 AM ET

Jules Neuringer never intended to become a martyr. But that was before
Motorola tried to co-opt his customers. Now, the man who spent 30 years
minding his own business selling two-way radios in Brooklyn, N.Y., finds
himself the unofficial spokesman for a small but growing band of independent
dealers in a catch-22 nightmare they say was crafted by one of the
communications industry's biggest players.

The catch: Independent dealers are being told they must turn over their
proprietary customer data - the lifeblood of their business - or lose the
right to sell Motorola's popular two-way radios. But if they give up that
valuable information about the customers they have spent years cultivating,
there's nothing to prevent the Schaumburg, Ill., manufacturer from using the
Internet to cut the dealers out of the loop.

"What better way to enter the e-commerce market than by pirating your
dealers' customer lists?" Neuringer asked.

Add that to the fact that the data is being merged with other personal
databases over the objections - and even threatened lawsuits - from
customers, and the story highlights how technology and the race to succeed
in the new high-stakes game of e-commerce are increasingly stripping
consumers of anonymity in a country that already offers few privacy rights.

It's enough to turn Neuringer, president of Portronix Communications, into a
privacy zealot. Make that a martyred privacy zealot, since his failure to
comply with Motorola's so-called Impact21 dealer marketing program will cost
him - effective Oct. 17 - his 11-year tenure as an authorized Radius
reseller of the company's two-way radios.

<<snip>>

http://www.zdnet.com/intweek/stories/news/0,4164,2637528,00.html

=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-
Geoff_Goodfellow () iconia com, Prague CZ * tel/mobil +420 (0)603 706 558
"Success is getting what you want & happiness is wanting what you get"
http://www.nytimes.com/library/tech/99/01/biztech/articles/17drop.html


Current thread: