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[privacy] ComScore Networks: The Big Brother of the Internet?


From: "Fergie" <fergdawg () netzero net>
Date: Fri, 8 Dec 2006 19:27:43 GMT

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Via Forbes.com.

[snip]

ComScore Networks is the Big Brother of the Internet. The widely-used
online research company takes virtual photos of every Web page viewed by
its 1 million participants, even transactions completed in secure sessions,
like shopping or online checking. Then comScore aggregates the information
into market analysis for its over 500 clients, including such large
companies as Ford Motor, Microsoft and The New York Times Co.

ComScore says that its participants are willing exhibitionists, happily
selling their online privacy for gift certificates and free screensavers.
But two computer scientists are raising new questions about comScore,
claiming that company tracking software is being installed without consent
on an unknown number of computers.

[snip]

More:
http://www.forbes.com/security/2006/12/07/internet-security-research-tech_c
x_ll_1208comscore.html

- - ferg

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--
"Fergie", a.k.a. Paul Ferguson
 Engineering Architecture for the Internet
 fergdawg(at)netzero.net
 ferg's tech blog: http://fergdawg.blogspot.com/

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