Whats in a name?

["Dude VanWinkle" <dudevanwinkle () gmail com>]

From: http://www.reghardware.co.uk/2006/11/03/asus_asteio_joke/

Asus would been well-advised to check the brandname of its latest
media centre PC system with a linguist before announcing the product
to the world this week. According to Reg Hardware readers, Asus'
Asteio brand means 'joke' in Greek.

Ah, the dangers of branding a consumer electronics product to a global
audience...
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