Politech mailing list archives

FC: NYT editorial admits "grudging admiration" for spam


From: Declan McCullagh <declan () well com>
Date: Tue, 06 Aug 2002 01:23:28 -0400


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From: "baud boy" <bizzong () hotmail com>
To: declan () well com
Subject: NYTs spam OP/ED
Date: Mon, 05 Aug 2002 23:35:53 -0500

Declan,

check out Tuesday's NYTs op/ed on spam. They even go so far as praising the writers of the spam?!

http://www.nytimes.com/2002/08/06/opinion/06TUE4.html

"...Still, it is hard not to feel a grudging admiration for the anonymous wordsmiths behind these pitches. The subject line on most e-mail programs is roughly 50 characters, a limit that makes haiku look verbose. In that small space the writer needs to find a way to make an instantaneous connection. The best subject headers — "Come see my new house," "Let me explain" — make as compelling an emotional appeal as a good greeting card, in far fewer words."




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