nanog mailing list archives
Re: Creating demand for IPv6
From: Brian Raaen <braaen () zcorum com>
Date: Tue, 2 Oct 2007 07:47:00 -0400
While that may work (I am not going to get into the politics), I think the other poster has a good point that people would create gateways. Actually, a better way to push IPv6 is make users want it and feel like they are missing out if they don't have it. I campaign with some kind of slogan like 'got IPv6' or "I've got ultra high tech IPv6 for my internet and you don't" with a web url like www.getipv6.com (oops, some domain squatter already registered it). For the most part the ISP and provider community is not going to put resources into IPv6 unless there is a market demand for IPv6. By making end users feel like they are missing out on something or not as 'cool' since they don't have it, you will create a market demand. The whole model of making something appealing or making someone feel left out without something is a science that has been exploited by marketing groups for years. If an ISP loses customers because it doesn't have 'cool' IPv6 and another does you can probably bet your money that they will be launching a 'new' 'cool' IPv6 product. This all boils down to simple economics.... supply and demand. When the market has a strong demand for something the technical challenges tend to get mastered faster than when there is not a market demand. As far as creating a demand for something technical that people don't understand, I think that is is very possible just look at some of the crazy fads (remember the neon lights under cars) that people buy. -- Brian Raaen Network Engineer braaen () zcorum com Tel 678-507-5000x5574 On Monday 01 October 2007 11:53, Daniel Senie wrote:
A number of people have bemoaned the lack of any IPv6-only killer-content that would drive a demand for IPv6. I've thought about this, and about the government's push to make IPv6 a reality. What occurred to me is there is a satellite sitting in storage that would provide such content: http://en.wikipedia.org/wiki/Triana_(satellite)
Current thread:
- Creating demand for IPv6, and saving the planet Daniel Senie (Oct 01)
- Re: Creating demand for IPv6, and saving the planet Florian Weimer (Oct 02)
- Re: Creating demand for IPv6 Brian Raaen (Oct 02)
- RE: Creating demand for IPv6 michael.dillon (Oct 02)
- Message not available
- RE: Creating demand for IPv6 michael.dillon (Oct 02)
- RE: Creating demand for IPv6 michael.dillon (Oct 02)
- Re: Creating demand for IPv6 William Herrin (Oct 02)
- Re: Creating demand for IPv6 Stephen Sprunk (Oct 02)
- Re: Creating demand for IPv6 Seth Mattinen (Oct 02)
- Re: Creating demand for IPv6 Stephen Sprunk (Oct 02)
- Re: Creating demand for IPv6 Jon Lewis (Oct 02)
- Re: Creating demand for IPv6 William Herrin (Oct 02)
- Re: Creating demand for IPv6 Lucy Lynch (Oct 02)
- Re: Creating demand for IPv6 John Curran (Oct 02)