Interesting People mailing list archives
more on one percent market share, Re: All hail the new iPhone
From: David Farber <dave () farber net>
Date: Fri, 12 Jan 2007 16:32:20 -0500
an ipod is real easy compsared to a cell phone Begin forwarded message: From: Michael Berman <Michael.Berman () artcenter edu> Date: January 12, 2007 3:58:18 PM EST To: David Farber <dave () farber net> Subject: Re: one percent market share, Re: [IP] All hail the new iPhone Apple sold 22.5 million iPods in fiscal 2005, according to their 10k forthat year. So 10 million phones in 2008 doesn't sound like a big stretch.
On 1/12/07 12:31 PM, "David Farber" <dave () farber net> wrote:
Begin forwarded message: From: Ed Gerck <egerck () nma com> Date: January 12, 2007 3:18:20 PM EST To: dave () farber net Cc: ip () v2 listbox com Subject: one percent market share, Re: [IP] All hail the new iPhone David, I was surprised with Steve Jobs' market argument for reaching Apple's sales goal for the iPhone. He justified selling 10 million iPhone/yearby saying that it was only 1% of the market (dominated by tough players,he said). Well, using very low percentages to make a very high number more credible is an old trick, and a well-known bad example in marketing 101, that a lot ofinvestors are rightfully wary of (even Steve's clicker did not like it).But 10 million units of new hardware + software per year, with no customer support or warranty service in place, is still a very high number -- very low percentage or not. Furthermore, what is Apple experience in selling 10 million units of anything, not mention anything as complex as a combination of "phone + iPod + Internet interface"? Just selling and servicing 10 million iPods would be a challenge, one might think. I wonder what IP'ers would think. BTW, perhaps a nice result of the iPhone is that Mac users may now finally get a new version of Safari. Last update: Version 2.0.4 (419.3), (c) 2005. Best, Ed Gerck ----------------------------------------------------------------------------------------------------------------- -You are subscribed as michael.berman () artcenter edu To manage your subscription, go to http://v2.listbox.com/member/?listname=ip Archives at: Archives: http://archives.listbox.com/247/ Modify Your Subscription: http://v2.listbox.com/member/?&Unsubscribe: http://v2.listbox.com/unsubscribe/?id=2103534-f123bdb9- woafp8v0Powered by Listbox: http://www.listbox.com
A. Michael Berman, Senior Vice President/Chief Technology Officer Art Center College of Design 1700 Lida Street, Pasadena, CA 91103 USA o: +1 626 396 2307 m: +1 626 251 0376 AIM, SKYPE: amichaelberman http://ambermancto.blogspot.com ------------------------------------------- ----------------------------------------------------------------------- You are subscribed as lists-ip () insecure org To manage your subscription, go to http://v2.listbox.com/member/?listname=ipArchives at: Archives: http://archives.listbox.com/247/
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- more on one percent market share, Re: All hail the new iPhone David Farber (Jan 12)