Interesting People mailing list archives

It's Cool To Be Hot


From: Dave Farber <dave () farber net>
Date: Sat, 08 May 2004 07:46:49 -0400

[ Note I am an advisor to Boingo djf]

Here is a short version of Linksys Boingo relationship on newsweek. The longer version of the story should be out in week of 5/9 Newsweek issue:

<http://msnbc.msn.com/id/4892333/>http://msnbc.msn.com/id/4892333/



By L.S.
Newsweek

May 17 issue - Getting hot is getting easier, thanks to "Hot Spot in a Box," an off-the-shelf Wi-Fi product marketed to small-business owners. Available at stores like Best Buy, the product includes service from Boingo Wireless, a southern California Wi-Fi firm, and a router from Linksys, a division of Cisco. For about $250, buyers get all the equipment and directions needed to permit customers and clients to connect to the Net wirelessly.

Wireless industry giants like Wayport and T-Mobile reserve their Wi-Fi setups for the McDonald's and Starbucks of the world, but small-business owners can also hire an independent Wi-Fi company like Sip and Surf to install a system. Or they can buy equipment separately to set up a network. But "Hot Spot" seems to offer the cheapest combination of ease and security.

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