SPF ready for media coverage

[Dave Farber <dave () farber net>]

> Delivered-To: dfarber+ () ux13 sp cs cmu edu
> Date: Thu, 23 Oct 2003 14:19:59 -0400
> From: Meng Weng Wong <mengwong () dumbo pobox com>
> Subject: SPF ready for media coverage
> To: Dave Farber <dave () farber net>
> m
>
> On Thu, Oct 23, 2003 at 06:28:59AM -0500, Dave Farber wrote:
> | Funny, I gave a talk a month ago on this. Time to act.
> |
> | Survey: Spam Is Starting to Hurt E-Mail, Erode People's Trust
> | in the Internet World
> |
>
> Everybody agrees that it's time to do something, but nobody knows quite
> what to do.  I'm doing SPF.
>
> At ISPcon I announced SPF, and spoke with a number of high-ups at Yahoo,
> Earthlink, and other ISPs.
>
> Miles Libbey, product manager for Yahoo Mail, had already heard of it,
> and relayed to me some of the objections of his tech staff; I assured
> him those problems had all been solved in the latest version of the
> spec.
>
> I had dinner with Anne Mitchell of ISIPP, Suresh Ramasubramaniam of
> Outblaze, Neil Schwartzmann who publishes SpamNews, and Catherine
> Hampton who wrote SpamBouncer.  They all liked SPF.
>
> People who had their own pet anti-spam schemes seemed to consider SPF an
> enabling technology for their work.  During Q&A, I was a little
> surprised and quite pleased when the others people on my panel started
> talking about SPF as part of their solutions.
>
> So ISPcon went well.
>
> The mailing list is at almost 200 subscribers and there are signs we've
> hit critical mass: people are writing independent implementations,
> web-based syntax validators, that sort of thing.  We've even got a
> celebrity or two: this month ESR joined the list and declared himself a
> strong supporter.
>
> Now the challenge is getting the word out.
>
> SPF has gotten some press.  It was featured on Slashdot a few weeks ago.
> LiveJournal (recently the victim of a joe-job) has decided to publish
> SPF records soon.
>
> Even the shadowy AI that is Google PageRank has given us its blessing.
> (We're the top hit for "SPF".)
>
> Lots of small and medium-sized domains are publishing SPF records every day.
>
> So it's time to move past "the sky is falling": the public wants to know
> what people are doing about spam.
>
> And ISPs in particular want to know what they can do right now.
> Legislative and economic solutions are far away: it just isn't practical
> to sue spammers or implement micropayments.
>
> As a sign of how mature SPF is, the biggest disagreement on the mailing
> list this week has been whether DNS records should use underscores or
> dashes.  When the arguments are all aesthetic you know it's ready to go.
>
> If any journalists might be interested in a story about SPF and other
> anti-spam proposals being created by the ASRG and others, I'll be ready
> to give interviews starting next week (27 Oct onwards).  You can contact
> me at mengwong () pobox com.
>
> Further reading:
>   http://www.irtf.org/asrg/asrg_documents.htm
>   http://www.taugh.com/ links to a survey of technical anti-spam measures
>   http://spf.pobox.com/
>
> cheers
> meng

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