IP: ANTHRAX impact on e-commerce

[David Farber <dave () farber net>]

> To: Dave Farber <farber () cis upenn edu>
> Subject: [Fwd: [ecommerce-discuss] ANTHRAX impact on e-commerce]
>
> Dave, thought the readers might be interested in this. The bit about
> talcum power got to me.  Definitely some good thinking going on.
>
> --
> Dan Steinberg
>
> SYNTHESIS:Law & Technology
> 35, du Ravin  phone: (613) 794-5356
> Chelsea, Quebec  fax:   (819) 827-4398
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>
> www.interactiveweek.com  Oct 22 Interactive Week has articles relevant to the
> impact of ANTHRAX in the mail on rethinking how companies manage what they
> ship how.
>
> Talcum Powder is commonly used to keep mail such as catalogs from sticking
> together.  We need to find a new way that does not involved powder that could
> lead to a false alarm.
>
> Christmas & other Gift seasons & birthday presents typically arrange surprise
> oddly wrapped packages that the recipients were not expecting.
>
> Think more in terms of gift certificates this Christmas season.
>
> Think internet sites in which people in cities A B C D E who want to give
> gifts to people in city X
> enter city X as a limiting factor for what the gift recipient can get in that
> city.
> So the gift certificate is the surprise, then the recipient arranges with
> whatever outlet in that city for the delivery
>
> This is a change in how we handle package delivery thanks to the ANTHRAX
> scare.
>
> Bad news means record traffic for news web sites
>
> New CNN record was 337 million page impressions Sep 12
> prior record was 1/2 that during Nov 2000 Presidential election.
>
> Newspapers in major cities of terrorist attacks have seen doubling of site
> traffic with nearly 1/3 of those audiences from outside USA
>
> Would it be in bad taste for advertisers at these sites to offer promotional
> items that would include on CD-Rom some FAQ about ANTHRAX?
>
> e-learning business is also picking up
>
> MacWheel99 () aol com (Alister Wm Macintyre) (Al Mac)


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