Interesting People mailing list archives
IP: Instant Messaging
From: Dave Farber <farber () cis upenn edu>
Date: Tue, 09 Jan 2001 21:23:21 -0500
From: David Young <david.e.young () VERIZON COM> To: CYBERTELECOM-L () LISTSERV AOL COM Today's Washington Post contains an article on Instant Messaging that I thought this list might find interesting. I've posted a link to the article and some excerpts. -David http://www.washingtonpost.com/wp-dyn/articles/A34492-2001Jan8.html <snip> AOL's two instant-messaging services -- AOL Instant Messenger and ICQ -- count more than 140 million registered users worldwide, far more than any of the company's rivals, including Yahoo Messenger and Microsoft's MSN Messenger Service. Many analysts believe instant messaging is becoming the next great revolution in communications to rival the telephone... <snip> AOL charges $3 per 1,000 impressions on its AOL Instant Messenger, or AIM, software, sources said. An impression is the number of times an ad is displayed. The length of time can vary from seconds to minutes. AOL counts 61 million users of its AIM software. AOL charges $5 per thousand impressions to advertise on its other instant-messaging system, which is called ICQ, sources said. The higher price apparently is in recognition of ICQ's larger user base of about 80 million. <snip> "Until very recently, they didn't even have advertising," Squali said. "The whole leveraging of the instant-messaging service is just starting."
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- IP: Instant Messaging Dave Farber (Jan 09)