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IP: Microsoft Plans Stealth Blitz to Mend Its Image
From: Dave Farber <farber () cis upenn edu>
Date: Fri, 10 Apr 1998 11:10:27 -0400
Microsoft Plans Stealth Blitz to Mend Its Image Public relations: Times finds media strategy meant to give look of public support. Firm says it's only a proposal. By GREG MILLER and LESLIE HELM, LA Times Staff Writers Stung by the public relations fallout from antitrust investigations of its business practices, Microsoft Corp. has secretly been planning a massive media campaign designed to influence state investigators by creating the appearance of a groundswell of public support for the company. http://www.latimes.com/HOME/NEWS/BUSINESS/UPDATES/lat_microsoft0410.htm
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- IP: Microsoft Plans Stealth Blitz to Mend Its Image Dave Farber (Apr 10)